Oman today_ Jude Bellingham, the prominent midfielder of Real Madrid, has captured attention not only on the football field but also in the world of fashion. The prestigious French brand Louis Vuitton has selected him as the face of its Spring/Summer 2026 collection, a line creatively directed by Pharrell Williams, the brand’s Men’s Creative Director.
In this campaign, Bellingham is featured in a setting inspired by classic English tailoring traditions—a backdrop that beautifully blends traditional and modern styles. Louis Vuitton describes him as “the embodiment of the contemporary man: a global, aware, and active individual with a personality that balances urban adventure with the elegance of a poetic nobleman.”
The images showcase the English midfielder wearing outfits that reference both classic workwear and the refined style of aristocracy from past eras. These designs have been reimagined for the modern fashion era, merging nostalgia with contemporary aesthetics.
This is not Bellingham’s first foray into the fashion world, but his collaboration with Louis Vuitton elevates his presence in this luxurious and artistic arena to a new level. The new collection even features animal-inspired models, yet all elements are united under Pharrell Williams’ modern signature and classic English sophistication.
Louis Vuitton, one of the world’s most esteemed fashion houses since 1854, has previously chosen football legends as ambassadors—from Zinedine Zidane and Diego Maradona to Pelé, Lionel Messi, and Cristiano Ronaldo. Now, Jude Bellingham joins this illustrious list, a star shining at Real Madrid and emerging as a symbol of style and confidence for a new generation in the fashion world as well.