Oman today_ Oman is actively participating in the World Travel Market (WTM) in London, representing the Ministry of Heritage and Tourism. The country aims to enhance its position as a top tourist destination, attract investments, and establish new international partnerships within the tourism industry. The Omani delegation, led by His Excellency Salem bin Mohammed Al Mahroqi, Minister of Heritage and Tourism, includes officials from the ministry and representatives from 32 travel, tourism, and hospitality institutions. In 2023, Oman attracted nearly 4 million tourists, marking a 36.7% increase compared to the previous year. The upward trend continued into the first half of 2024, with close to 2 million visitors. Oman’s participation in this exhibition aims to strengthen international collaborations, attract investments, and expand new tourism projects. Additionally, the Ministry of Heritage and Tourism seeks to showcase the country’s natural attractions and cultural heritage to the world while offering travelers a unique experience.
Oman’s Active Participation in the 2024 World Travel Market London
