Oman today_ Instagram has ushered in a new era of supporting content creators with the introduction of its latest award, Instagram Rings. For the first time, the platform is recognizing creators not for their number of followers or popularity, but for their boldness, creativity, and cultural impact.
According to Instagram, this initiative is meant to celebrate the spirit of creativity. A total of 25 outstanding creators from around the world will be selected, with the judging panel consisting of prominent figures from the worlds of art, fashion, and media. In addition to receiving a gold ring designed by Grace Wales Bonner, each winner will also be awarded a special digital badge on their Instagram profile.
The winners will enjoy a range of exclusive features, including a permanent gold ring around their Stories, the ability to customize their profile background color, and the option to personalize the Like button — privileges reserved solely for the honorees.
Instagram says the goal of this award is to honor creators who push the boundaries of creativity and inspire others through their work. The final list of winners was announced on October 16, 2025, and the company has expressed its intention to make this recognition an annual tradition celebrating creative excellence worldwide.