Oman today_ Ed Sheeran, the acclaimed British singer, has recently released a song titled Azizam—a Persian word meaning “darling”—which has received an overwhelming response. According to reports from music industry outlets, the track was streamed over 25 million times across various platforms in its first week alone.
Alongside the song’s rising popularity, a number of brands in sectors such as fashion, fragrance, and even language learning have begun incorporating the word Azizam into their marketing campaigns, capitalizing on the cultural buzz.
Interestingly, the producer behind this track is Ilya Salmanzadeh, a 38-year-old Iranian-Swedish music producer known for his collaborations with major artists including Ariana Grande, Jennifer Lopez, Mariah Carey, and David Guetta.
Global Enthusiasm for Ed Sheeran’s New Track “Azizam”
